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Telling Your Story

It’s human nature to love good stories, but are you telling your story? As a result of social medias evolution from a traffic generation, companies are seeking to delight customers through creative storytelling and transparency. The importance of storytelling comes down to the fact that stories allow us to easily digest information by connecting a […]

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Video Marketing – Why is it Important?

Video marketing continues to emerge as a leading tool for marketers. It continues to influence and engage target audiences. Accordingly, over the course of the last few years, video content has increased from 63% (2015) to 74% (2017). Video is projected to account for 80% of total internet traffic by 2020! With that in mind, […]

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